This cable TV spot was meant for a very specific wine growing demographic called the Outer Coastal Plain American Viticultural Area. It was produced with a combination of footage from two small location shoots and some low-cost stock that blended seamlessly.

Adding short video presentations like tight 30-second spots and "quick and dirty" clips are ideal ways to affordably inject shareable content into your website. Productions can vary, from polished commercials to straightforward instructional clips, and as long as the production values match the purpose, viewers will be engaged.

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