Yellow Horse Productions Releases Web Series!

October 21, 2014 No Comments

Yellow Horse Productions & Publishing, the in-house entertainment company headed by SMS writer/producer Scott Norton, has soft-launched a psychological thriller web series on the video-sharing website Vimeo titled “Every. Drop. Counts.” Shot in live public settings at various horror and special interest conventions at the Crowne Plaza Hotel in Cherry Hill, NJ, as well as … Read More

The SMS “Back-Up” Plan…

October 20, 2014 No Comments

We’ve all been there, and it’s terrifying: you arrive at work, place your coffee on your desk, make the computer chime, watch the screen glow to life, open your email…and notice your server is down. The morning that was supposed to be about answering important inquiries from valued clients has suddenly become one of frantic … Read More

Pressed For Time

September 24, 2014 No Comments

It’s hard to believe it’s now October – where do the days go? Obviously, we can’t do anything about time flying with regard to our lives but that is not always true in choosing how we market our products and services. As you know, the internet has brought new opportunities and capabilities for marketing and … Read More

Keeping our ink wet…

September 24, 2014 No Comments

…and our powder dry – that’s what SMS, Ink is all about: staying several steps ahead of our clients’ needs and making certain they stay on top of their markets by keeping them informed. From time to time we’ll share our experienced perspective on how to get the most out of your marketing efforts in … Read More

Press PLAY, but Keep it Short

July 24, 2014 No Comments

Short web videos are inexpensive marketing tools that attract and keep more visitors, and are often used to quickly illustrate and/or demonstrate special features and benefits of a product or products. Produced with live footage, existing still imagery, clever graphics, 3-D animation – alone or in combination – they get your website moving and offer … Read More