Putting stones in advertising and marketing marshmallows is what SMS has been doing for more than thirty-five years, and with communication advancements such as cloud technology coming to the fore, the Internet is actually beginning to resemble a big, interactive marshmallow with virtually everyone concentrating on Internet promotions. This means it’s time for SMS clients … Read More
As we approach the halfway point of 2014, it might be a good time to consider using a selection of press releases to highlight newer products and services, as well as create a more visible, corporate market presence. Many believe that press releases can only be used for new products, and that’s not necessarily true. … Read More
SMS has re-structured some of our video and animation pricing to reflect the many new ways videos are seen and used in today’s markets. Producing a video today requires a far more flexible approach to collecting images and arranging them for viewing on multiple platforms of presentation. Due to improvements in affordable image manipulation and … Read More
5. Invest a Set Amount of Time Each Day or Week to Social Media – Of course it’s nice to have a blog or a presence on Facebook®, MySpace®, and Twitter® where you can have a direct dialog with your customers and prospects, but these marketing vehicles, while not needing a lot of start-up time, … Read More
4. Use Discounts Only as a Last Resort – While there are many deals out there, be careful not to quickly discount your products and services. Customers are very smart, they know if they can buy your widget for the sale price of $100 today, there’s a pretty good chance they can buy it later … Read More
