Most web marketers have accepted that getting a website seen and engaged is an ongoing, uphill battle. At some point in the past, simply having a clean and professional website meant you had done enough to appear current and viable in your marketplace. Your shiny new marketing tool boasted your capabilities and every employee was … Read More
Blog
SMS Bids Fond Farewell to Cheryl Scott
For those SMS clients that have been part of our family since 1981 (we’re proud to say there are still a few), you’ve likely identified the agency with the sharp and enthusiastic demeanor of our Cheryl. She’s been the “voice” of SMS production for over 37 years and has always kept in tireless contact with … Read More
Project Spotlight: Heirzoom Bakery Website
While our name “Scientific Marketing Services” might imply that we only work with scientific companies, we have helped many clients in a variety of industries. In fact, we recently completed a new website design for a local online bakery. Heirzoom Bakery, a small family-owned bakery that offers authentic, ethnic baked goods, needed an online presence … Read More
Landing Pages: What You NEED to Know
By now, most marketers are familiar with the concept of landing pages and what they do. But being familiar doesn’t necessarily equate to having an effective understanding of why designing them correctly is vitally important to your Pay-Per-Click (PPC) campaigns, and any other marketing initiatives a company may be running to drive traffic to them. … Read More
Project Spotlight: CU Maurice River Website
Scientific Marketing Services has recently gone live on a long anticipated project. Citizens United to Protect the Maurice River and Its Tributaries, Inc. (CU Maurice River) now has a new and improved website that has been in the works for over a year. CU Maurice River’s mission is to protect the watershed of the Maurice … Read More