Hungerford & Terry, Inc. is a company that specializes in custom-built water treatment systems. These advanced water treatment systems remove iron, manganese, arsenic, radium, hydrogen sulfide, nitrate, sodium and color for municipal, government and industrial facilities worldwide. H&T has been a longtime client of Scientific Marketing Services, and presented a challenge in hopes that we … Read More
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Explaining Website Audits and Why You Need Them: Pt 3
Previously, I’ve cited meta descriptions and website content as two examples of why companies need to audit their websites in order to keep in Google’s better graces. Again, Google isn’t necessarily just pushing websites around in order to feel powerful and coerce budgets into PPC bidding wars. Rather, it is attempting to provide the greatest … Read More
Explaining Website Audits and Why You Need Them: Pt 2
In the previous post I discussed how website audits were becoming essential to SEO practices in order to prevent Google penalties and stay at the top of search rankings. I listed meta descriptions as important elements for driving traffic from SERPs as they were responsible for enticing users to visit a page on your company’s … Read More
Explaining Website Audits and Why You Need Them: Pt 1
Before we dig into some of the nuts and bolts of tweaking your website to avoid Google penalties, SMS Web Designer, Melissa McDermott, responded to my post about secure transfer protocol with two additional pieces of information regarding HTTPS and Security Certificates that I felt were important to share: 1_ Some hosting providers charge you per … Read More
Project Spotlight: Updating the Acu-Print Website
Acu•Print is a small digital printing company that provides an expansive variety of professional printing services. They are located in Vineland, New Jersey and have been creating impressive printing pieces for the architectural, engineering and construction industries, and other professions for over 30 years. While their wide range of capabilities is impressive, they came to … Read More